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Tech Wiz Breaks World Record by Innovative Recycling Method

Friday, May 12, 2017 - 11:45am
Anderson Group Public Relations

Eric Lundgren, who is known for innovating and leading a national e-Waste movement towards Hybrid Recycling. With a client roster of Fortune 500 companies including Nintendo, Motorola, Panasonic, Dell, Best Buy and more, Eric promotes that re-use is the purest form of recycling old/broken electric devices, and to put this into action he created America's leading hybrid recycling plant called ITAP. To demonstrate the potential of his revolutionary hybrid recycling model, Eric made headlines last month for breaking the world record for an electric vehicles range with the car he built himself out of e-Waste dubbed "The Phoenix," a salvaged BMW that he dragged out of a junkyard and made up of 88 percent recycled materials, beating the range of a Tesla (while his car only cost a total of only $12,900.)

 

Electronic Waste is the fastest growing waste stream in the United States, yet our country lacks a real solution to efficiently process this waste system. Most e-Waste is landfilled at a financial costs and to the detriment of the environment, and other e-Waste is exported to third-world countries where in-humane processing methods lead to wide-spread injury and death. After witnessing firsthand how are e-waste is polluting the earth in his global travels, Eric created a real solution for the e-Waste epidemic. Through efficiency and innovation, his company identifies all generic parts and components of value and preserve is discarded e-waste, rather than just destroy them. They then extract and re-integrate into new applications. Eric calls this "Hybrid Recycling," and it decreases the demand for raw material production, conserving our natural resources and reducing our carbon footprint.

 

Eric recently pit his homemade Phoenix car against a Tesla Model S P90D, Chevrolet Bolt, and Nissan LEAF against each other on a highway range test. All cars were fully charged, and traveled the same route, under the same conditions, with professional drivers. The Phoenix smoked them all in this real world driving conditions up the California coast, the footage can be seen here: http://insideevs.com/13000-diy-electric-car-drives-340-miles-on-23rds-of-its-battery-video/. Eric will be breaking his own record again later this month where he will drive his jaw dropping car over 400 miles to Phoenix Arizona on a single charge.

 

With Eric's global footprint, robust company growth, and a specialization in mobility electronics, he has emerged as the industry leader in efficient Hybrid Recycling. We would love to share with you his remarkable story and green technology innovations, and offer practical and effective solutions to minimize e-Waste through hybrid recycling.