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New Year’s Resolution Dear Editor:

Thursday, December 29, 2016 - 11:45am
Otis Streicher

Dear Editor:

The coming New Year's resolution should be pretty obvious, particularly
when it comes to diet: 2017 will go down in history as the year when
plant-based meats have revolutionized the food industry.

A dozen start-ups, led by Beyond Meat and Impossible Foods, are creating
plant-based burgers and other meats that are more delicious, convenient,
and healthy than the old-fashioned animal-based variety. They are backed
by tech industry pioneers like Microsoft founder Bill Gates, Google
principals Sergey Brin and Eric Schmidt, and PayPal co-founder Peter
Thiel. Even animal meat behemoth Tyson Foods has announced a $150
million venture capital fund to explore and invest in these products.

The plant-based food revolution is going mainstream. Hundreds of school,
college, hospital, and corporate cafeterias have embraced Meatless
Monday. Fast-food chains Chipotle, Panera, Subway, and Taco Bell are
rolling out plant-based dinner options.

And American consumers are responding, with fully one third reducing
their intake of animal-based meats, milks, and other food products.

Let's make this New Year’s resolution about exploring the rich variety
of delicious, convenient, healthy plant-based dinners, lunch meats,
cheeses, milks, and ice creams available in every supermarket. The
internet offers tons of recipes and transition tips.

Sincerely,

Otis Streicher
471 Chester St.
Ogden, UT  84403
213-596-0228

References for Editor:

http://forbes.com/sites/christinatroitino/2016/10/13/the-impossible-burg
ers-west-coast-debut-and-the-wild-frontier-of-plant-based-meat/#6ff589fe
31f5

http://www.foodnavigator-usa.com/Markets/Vegan-is-going-mainstream-trend
-data-suggests

http://theguardian.com/sustainable-business/sustainable-meat-vegan-veget
arian-celebrities

http://meatlessmonday.com

http://www.onegreenplanet.org/vegan-food/vegan-options-at-popular-fast-f
ood-chains/

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